Twitter Gives Solopreneurs A Social Networking Voice with 140 Characters
I have only been using the micro blogging tool Twitter for just under a month and I have to say I am hooked. My first Tweet or Twit was on a myspace page that someone emailed me of a lady who makes dresses out of Barack Obama T-shirts, and my latest Tweet was about my testing out a new broadcast email service called Mad Mimi. I can send Twitter updates directly from the Twitter website or from my cell phone using SMS. I can even send them via voice activation using a service called Jott that will take my spoken word and translate it into text on the Twitter network.
Some of you Solopreneurs and Small Business Owners are probably asking yourself why in the world would I need to get a Twitter account and start Tweeting. I said the same thing over a month ago but a funny thing happened when I sent out my first Tweet. I got an answer back in a Follower. A follower is someone who sees what you just put out on the Twitter network, then looks at your profile and then at a push of a button follows all your twitter update from now until they want to no more.
I know it may sound like a religious experience or maybe even cyber stalking and NO it is not. It is more like a voluntary way of telling you that I like what you wrote about and thereafter checking your profile out, I don’t mind getting more information from you.
If you goto a website called Twitterholic.com you can find out who the top 100 people being followed on the
Twitter network. Barack Obama is number three on this list. Not only do I follow him but in return he follows me. How thrilling was it to see that the current Democratic Presidential Candidate is following little ole me.
So how can you use this to your advantage as a Solopreneur or Small Business Owner? Very simple. Think of it as Micro Marketing 140 characters at a time. 140 characters is all that you are allowed to post at a time on Twitter so your messages need to be short and to the point. Use it as a way to make timely announcements of your new services or product launches. Invite your many followers to your next event or just share a great website that would help someone in their time of need.
What you should not do is abuse the Twitter network of followers by sending them Twitter spam. Twitter spam is just like email spam unwanted information that serves no purpose. If you do this you will lose followers in a heartbeat. The best thing to do is just be yourself and share topics of discussion your audience of followers would appreciate.
I will do a follow up post on the many Twitter Tools for Solopreneurs and Small Businesses. In the mean time please get your own Twitter account and start sharing. If you share good information you will get a great following.
All the best
Had to add this great Youtube video on how Twitter works enjoy.
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| About the Author | ||
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@jbrath
I am an Internet Technology Specialist. I can create your website/blogsite using WordPress, connect it to all the social media/networking sites, and train you on how to use your website/blogsite more effectively. I can also speak to your business or professional association on this subject matter. I specialize in making complex answers to most questions about the Internet plain and simple. There is no such thing as a dumb question. I can coach/train you on how to manage your social media presence or if you prefer, I can maintain it for you. No task is too small or too large if it leads you to more visibility and profitability. My main objective is to be your “guy” to help you with all things Internet-related, so that you can focus on your priorities as a business owner. Think of me as your Internet/Social Media expert team member that is ready to assist you behind the scenes, with the result of taking your business to the next LEVEL. I work with a team of professionals that help me get the job done right the first time. Contact us today for a quote. 404-287-0848 – Office jeff@2thenextlevel [dot] com Jeffrey Alexander Brathwaite, aka “JB” is an Internet technology specialist who trains business owners on how to use web strategies to increase their customer base and boost their productivity and profit potential. He is CEO of 2 The Next Level, a web-based technology solutions firm that serves small and medium-sized business clients with ongoing technical, training and Internet marketing communications support. |
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