Archive for the ‘Social Media’ Category

Web 2.0 Solopreneur Site Of The Week: Livemocha.com

Wednesday, July 30th, 2008

Live Mocha We are going to introduce a new section on this blog called the “Web 2.0 Site of the Week where we will pick one web 2.0 site that we think will help Solopreneurs and Small Business owners take their business 2 the next LEVEL.

The first Web 2.0 Solopreneur Site of the Week is Livemocha.com Livemocha brings social media and learning another language together under one space.

Livemocha is an exciting e-learning Web 2.0 startup founded by a group of experienced and successful entrepreneurs based in the Seattle area. Livemocha addresses a $20 billion worldwide language learning market fueled by rapid globalization, immigration and travel. Livemocha is a first of its kind web based language learning solution integrating online instructional content with a global community of language learners. Livemocha is a venture funded company backed by Maveron, a leading Seattle based venture firm with tremendous consumer and e-learning expertise.

I have been using Livemocha.com to help me learn Spanish, French and Chinese. I have not mastered any of them yet but I am looking forward to the day I can travel on business to Madrid, Paris, and Hong Kong and speak the language without embarrassing myself.

Please comment on how your business would benefit from learning a second or even third language.

All the best

JB
http://www.livemocha.com/profiles/view/150965

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Barack 2.0 Will Help Solopreneurs Understand Social Media Marketing

Friday, July 18th, 2008

This is a follow up post to the Webinar that Social CRM Expert Brent Leary did with SEO Rainmaker David Bullock. The webinar went so well that it has sprung a new interest in how the Barack Obama Social Media campaign can help Solopreneurs and Small Businesses. If you missed the webinar you can now watch and listen to it by going to Brent’s CRM Blog or by clicking on these two links

http://www.barack20.com/Barack_Pt1.htm
http://www.barack20.com/Barack_Pt2.htm

Remember this webinar is not about politics in any way. It is how those on the Barack Obama technology team used social media to its fullest. Brent and David are going to have more conversations and webinars around this subject so stay tuned to hear about how you can join in on how this business model can help you take your business 2 the next level.

All the best

JB

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Twitter Gives Solopreneurs A Social Networking Voice with 140 Characters

Thursday, July 10th, 2008

I have only been using the micro blogging tool Twitter for just under a month and I have to say I am hooked. My first Tweet or Twit was on a myspace page that someone emailed me of a lady who makes dresses out of Barack Obama T-shirts, and my latest Tweet was about my testing out a new broadcast email service called Mad Mimi. I can send Twitter updates directly from the Twitter website or from my cell phone using SMS. I can even send them via voice activation using a service called Jott that will take my spoken word and translate it into text on the Twitter network.

Some of you Solopreneurs and Small Business Owners are probably asking yourself why in the world would I need to get a Twitter account and start Tweeting. I said the same thing over a month ago but a funny thing happened when I sent out my first Tweet. I got an answer back in a Follower. A follower is someone who sees what you just put out on the Twitter network, then looks at your profile and then at a push of a button follows all your twitter update from now until they want to no more.

I know it may sound like a religious experience or maybe even cyber stalking and NO it is not. It is more like a voluntary way of telling you that I like what you wrote about and thereafter checking your profile out, I don’t mind getting more information from you.

If you goto a website called Twitterholic.com you can find out who the top 100 people being followed on the Twitter network. Barack Obama is number three on this list. Not only do I follow him but in return he follows me. How thrilling was it to see that the current Democratic Presidential Candidate is following little ole me.

So how can you use this to your advantage as a Solopreneur or Small Business Owner? Very simple. Think of it as Micro Marketing 140 characters at a time. 140 characters is all that you are allowed to post at a time on Twitter so your messages need to be short and to the point. Use it as a way to make timely announcements of your new services or product launches. Invite your many followers to your next event or just share a great website that would help someone in their time of need.

What you should not do is abuse the Twitter network of followers by sending them Twitter spam. Twitter spam is just like email spam unwanted information that serves no purpose. If you do this you will lose followers in a heartbeat. The best thing to do is just be yourself and share topics of discussion your audience of followers would appreciate.

I will do a follow up post on the many Twitter Tools for Solopreneurs and Small Businesses. In the mean time please get your own Twitter account and start sharing. If you share good information you will get a great following.

All the best

JB
twitter.com/jbrath

Had to add this great Youtube video on how Twitter works enjoy.

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Webinar: Barack Obama, Social Media and Your Business

Friday, July 4th, 2008

My good friend and CRM expert Brent Leary is hosting a Free Webinar with SEO Rainmaker andBarack Obama 2008 business development expert David Bullock. The Webinar is on Barack Obama’s social media lesson to small businesses.
Brent and David attended the University of Delaware, and recently ran technology workshops during Black Enterprise’s annual entrepreneur’s conference this past May.

Brent recently wrote about Barack Obama in his weekly article on Blackenterprise.com. Brent talked about how Mr. Obama used social media to help him win the democratic nomination. Based on reader feedback, and conversations Brent and David had on the subject, they both felt a case study detailing Barack Obama’s use of social media could serve as a great lesson to small business people trying to figure out how they can use the web to build meaningful business relationships.
Brent will be covering this story from the Social Media Side and David will be covering this story from the Online Business Development perspective. This will be an awesome opportunity for small business and solopreneurs alike to get some first hand knowledge about social marketing from these two experts.
Brent Leary (Inc Magazine and Black Enterprise Writer / Radio Host)
David Bullock (Business Owner / Online Business Development Specialist)
Topic: Barack Obama’s Social Media Lesson to Small Business

Host: Brent Leary

Date and Time: July 9, 2008
12:00 pm , Eastern Daylight Time (GMT -04:00, New York)
——————-
To register for the online event
——————-
1. Go to https://demo3.webex.com/demo3/onstage/g.php?d=695278719
2. Click “Register”.
3. On the registration form, enter your information and then click “Submit”.
Once the host approves your registration, you will receive a confirmation
email message with instructions on how to join the event.

All the best

JB

CollectiveX Takes Membership Groups 2 The Next Level

Wednesday, July 2nd, 2008

What if you could combine the simplicity of Yahoo Groups the professionalism of Linkedin, the look and feel of a Ning, the social skills of Facebook and the added security of a corporate intranet. We as Solopreneurs and Small Business owners have many different group memberships and affiliations.


I myself have a Yahoo Group for keeping track of my old college mates, I am on Linkedin for many of the professional and job related contacts I make on a regular basis. I administer a Ning with a colleage of mine to help us grow a community of ebay users. I keep track of most of my social networking on Facebook and also use Google Apps for a secure intranet. This is why I am so impressed with CollectiveX and its Groupsites. CollectiveX is the creation of one “Serial Entrepreneur” named Clarence Wooten. (more…)

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