Posts Tagged ‘Facebook’

If you have not seen this video yet you are in for a treat. The creator of the video, Erik Qualman is also the author of the book Socialnomics: How social media transforms our lives and the way we do business.  Now be prepared the video goes at a fast clip and you may need to pause it or watch it more than one time like I did.  Even if  you have to watch it over and over again it is worth it because of the astounding statistics it give on the comparison of social media over traditional media.

The video stars by asking you a simple question. Is Social Media a Fad? It then goes on to inform you of some amazing figures about social media. My personal favorite: If Facebook were a country it would be the worlds 4th largest behind the United States and ahead of countries like Indonesia, Brazil and Pakistan.  Facebook’s growth rate in 9 month, more than doubles what the television did in 13 years and  the Internet did in 3 years.

So what does all this mean for Solopreneurs like you and me? Well, for one it means that we can reach more people with a viral Youtube video and a free Twitter account than all of the viewership of last years baseball World Series. By the way I watch more baseball games via the MLB TV channel on the Internet than I have watched my whole adult life as a baseball fan.

I watched today’s Yankees/Rays game and was able to connect with Yankee fans via Twitter who were watching the game and Tweeting at the same time from all over the world.

Baseball may seem boring and not as exciting as some of the other sports like Football and Basketball but they are sure using some of the social media tools in order to bring even more eyeballs to their product. I even met a new friend on Facebook who shares the same passion as I do for my beloved Yankees yet he lives farther from the Bronx than I do.  Nate is a family man with a wife and kids just like myself.  We share the adoration of our Yankees but we also share another passion in using social media and the Internet to promote ourselves and our businesses.

Nate has an online store that sells shoes and accessories for people who have a love for clogging. What is clogging you may ask? Well according to Wikipedia Clogging is a type of folk dance with roots in traditional European dancing from the British Isles, early African-American dance, and traditional Cherokee dance in which the dancer’s footwear is used musically by striking the heel, the toe, or both in unison against a floor or each other to create audible percussive rhythms. Why do I tell you all of this? Its because while Nate and I have only met and known each other through Facebook and Twitter I was fascinated by his use of social media to promote his Clogon.com store.

Nate is a true case study of how one uses and embraces Socialnomics. All Nate did was make a comment on one of my famous Facebook updates saying that the Yankees won again and now I am writing this blog post about him and his business. I currently have over 2800 friends on Facebook but it only took one comment from Nate to get me to his profile that lead me to  his website that then lead me to his blog and to my amazement lead me to the reading and viewing  of more information about clogging.

I don’t know if I will ever meet Nate in person and I am almost sure I will never put on a clogging shoe but our shared love for the Yanks and social media will keep us connected. So if you are still stuck in the rut of traditional economics I suggest you follow Erik Qualman @equalman and Nate @mollermarketing on Twitter and get with this Socialnomics program.

All the best and GO YANKEES..;-)

JB

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I had a great time with the members of the Dekalb Chamber of Commerce last week. We had a packed house and a very eager audience who really wanted to know more about social media. I only had 90 minutes to give them a better understanding on how to use Twitter, Facebook and Linkedin in their businesses. The pressure was on but I was up to the challenge. Here are some of the comments I received after the event.

Jeff,

Great presentation on Social Media Marketing. I thoroughly enjoyed the information you presented and am currently focusing my attention on this area of marketing to provide as a service to my clients. Your presentation helped in making everything more clear for me.

Thanks for everything,
Sharla Bell
Triniti Business Concepts
A Virtual Assistance Company

Jeff,

It was great to meet you at the Dekalb Chamber of Commerce today.

I am already taking some of what you talked about to heart and will apply them to my blog TheSocialSet.blogspot.com.  I’d also love to talk to you about wordpress.

Sincerely,

David

David S. Cohen

Social Media Copywriter

JB

Attended your seminar today — it was FABULOUS!!! Let’s connect

Jennifer Whitaker
Executive Coach and Management Consultant

I want to say a special thank you to all of the staff at the Dekalb Chamber of Commerce for allowing me to speak before their members and the staff of the Dekalb Convention and Visitors Bureau for the use of their great facility. Please go to both their websites to learn more on how both their agencies can help your business.

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What are some Web 2.0 services you couldn’t live without? This blog post is inspired by one of my all time favorite blogs TechCrunch.  Here is my list of Web 2.0 services I would recommend to all the Soloprenuers and Small Businesses. Life would not be the same without these services may they never cross into the deadpool.

• PayPal
• Zoho CRM
• GrandCentral (GoogleVoice)
• iContact
• WordPress
• Google Reader
• Mint
• Twitter
• Hulu
• Facebook
• Linkedin

PayPal

PayPal.com: I have been using PayPal for almost 9 years now and still can’t do without it. Point blank if you are a Soloprenuer or Small Business owner and don’t have a PayPal account you are clearly missing out on  major revenue streams. Please check out my blog post PayPal.com Makes Ecommerce Easy for Solopreneurs and 10 Great PayPal Tips for Solopreneurs and Small Business Owners

Zoho CRM

Zohocrm.com: Clearly one of the best CRM’s for Small Business. I was at one time a very heavy Salesforce user until I found Zoho. Been using Zoho for over a year now and my Free version is still going strong. Check out my blog post Zoho.com Gives Solopreneurs a Suite of Successful Business Tools then go and get yourself a Free ZohoCRM account and let me know what you think.

GrandCentral/Google Voice

GrandCentral.com: One phone number you can have for life. Most of us have multiple ways to be contacted by phone.  We have a home number, work number, cell number and in many cases a second home office line.  I, only give out one phone number my GrandCentral number and it automatically forwards my calls to any one or all of my other numbers. Please read my post, Solopreneurs Stay In Touch With One Number From GrandCentral for more information on this great service.

iContact

iContact: Email marketing has come a long way from just gathering email addresses in Outlook and sending them through your local Internet Service Provider. The key to  using a service like iContact is taking advantage of all the broadcast email features like Open and Clickthrough Tracking, Message Scheduling and List Segmentation. Yes, there are many other email marketing services on the market like Constant Contact and Vertical Response but iContact is by far the better bang for the buck.

WordPress

WordPress: I have been using WordPress to power this blog and many others I have created. I used to use the Joomla CMS for my blogs but decided to move them all to the WordPress platform and have never looked back. Although both platforms were what I was looking for in Open Source, I was really impressed with the amount of plugins and themes WordPress had to offer. Please check out my post WordPress 2.7 Is Finally Here!.

Google Reader

Google Reader: Google has many great tools to choose from and all of them are good. Google Reader is one of my favorites because it helps me manage and keep track of all the blogs I enjoy reading on a regular basis. As long as the blog has an RSS feed I can bring it into my Google Reader. I can also create Blog topic folders to help keep the 100 plus blogs I subscirbe to in order. If you are new to using a RSS reader for all you blog reading I highly recommend Google Reader.

Mint

Mint: With all that is going on with the financial challenges of our nation and the world many of us need to make sure our current finances are in order. Mint is the ultimate way to keep track of almost all  your finances online. I have been using it for over a year now and it has made a big difference in my financial bottom line. Please check out my blog post Web 2.0 Solopreneur Site Of The Week: Mint.com out how it can help you and your small business.

Twitter

Twitter: @jbrath is officially on the Twitter bandwagon and suggest you all come ride it with me. Twitter is a micro blogging service that is currently taking the Internet by storm. And when I say storm I mean it literally has helped people navigate storms, hurricanes, earthquakes and in my personal case house fires. See my blog post Twitter Gives First Response News On House Fire In The Bronx Everyone now wants to look like the Twitter interface with Facebook and just recently FriendFeed changing their look to imitate Twitter. I currently have just over 1100 followers and have had my Twitter account for almost 2 years yet @Oprah just got on Twitter 2 weeks ago and will have one million followers by the end of 2 months.  Now that Oprah is on Twitter we can be rest assured that Twitter will have a way to make profit soon.

Hulu

Hulu: I don’t watch much television anymore but I really don’t have to with Web 2.0 video services like Hulu. I was one of the first beta testers of Hulu thanks again to TechCrunch and have been a huge fan ever since. Hulu allows you to watch some of your most favorite TV shows on-demand for FREE. I watch past episodes of  shows like Burn Notice, The Family Guy, Lie To Me and Rescue Me. Hulu’s mission is to help people find and enjoy the world’s premium video content when, where and how they want it. I still own a TV but Hulu makes it so much easier to watch quality programing on my computer.

Facebook

Facebook: Like everyone else on Facebook I am pretty hooked. I don’t spend as much time as I used to on Facebook but that’s because my business keeps me on another social networking site that I will talk about next. Facebook is great for keeping up with all my high school and college mates. I have also recently used it to invite many of my Facebook friends to attend a teleseminar I held.  Facebook is awesome for keeping track friends and family members without having to call them on the phone or sending them an email.

Linkedin

Linkedin: LinkedIn has over 40 million members in over 200 countries and territories around the world. A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S. Executives from all Fortune 500 companies are LinkedIn members. I have been concentrating me efforts on Linkedin for the past few months because I feel it is the best social networking site that meets the needs of most profesionals.  Soloprenuers should create a profile on Linkedin and start making connections. Take a listen to the Teleseminar I did with Linkedin Expert Lewis Howes.

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Arianna Huffington of the Huffington Post, the number one blog on the Internet declared her winner for the 2008 Presidential Election.

Twitter, a micro blogging service has real time conversations with its Election 2008 custom website.

You can then go to TwitVote and vote in a mock opinion-poll for voting for Election 2008.

Facebook will help you find your polling place and for those who don’t know you can still register and vote If you live in Idaho, Iowa, Maine, Minnesota, Montana, New Hampshire, Wisconsin, or Wyoming.

CNN has an Interactive Map of the United States for updates on the Presidential election as well as customizing that page to show all the different races in every state.

Here is the Barack Obama’s website and YouTube Channel John McCcain’s website and Youtube Channel

Last but not least there was even a social media marketing case study created by Social CRM Expert Brent Leary and Internet Marketing Expert David Bullock. Barack20.com

This study helps small businesses understand how Barack Obama used social media to market himself. Brent and David used their blog to give

audio lesson on how small businesses can use social media to further their business as well.

We first reported on this study when it was just a webinar but has now grown into so much more.

Brent and David were recently featured in the November issue of Black Enterprise and are in the midst of launching their first

seminar in a local city near you. We will keep you posted on what happens next for Barack20 after the election.

The main thing that everyone should understand is that the 2008 Elections has used Web 2.0 technology and made the Internet better for us all.
We are so much more informed and knowledgeable about our local and national candidates. This can only help us make the best choices for the leadership of our country.

So if you have not done so yet. Please get out and Vote!

All the best

JB

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The jury is still out with the new Facebook Redesign. I took a look at it 2 days ago and at first glance thought it was Good for the most part. Its now wider than it was before and not as congested.

Current Facebook

New Wider Look Facebook

I also did a search on the comments of the Twitter community on the Facebook Redesign and got some interesting results. Although I liked and was comfortable with the old look I did think there was some room for improvement. Only time will tell if Facebook made the right decision. One thing I do know is that even with the changes Facebook is still the fastest growing social network on the Internet and most Solopreneurs and small businesses would be wise to design their own strategy to take advantage of its success.

I would really like to hear back from you on what you think of the Redesign. If you have not seen the new look just log in to your Facebook account and click on the link below.

http://www.new.facebook.com/

All the best

JB

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